(, Yiyou September eighth day), October 10, 2005 acquisition of Gillette by Procter & Gamble.



2005 October 10, 2009, the acquisition of Gillette by Procter & Gamble. Today in History www.lssdjt.com]
According to the Wall Street Journal reported that the U.S. P & G (Procter & Gamble Co.) In the massive expansion of to female beauty supplies business success, but also sounded to enter the men's beauty the horn of supplies in the area, convertible price of $ 57 billion acquisition of Gillette (Gillette Co.) the transaction has been finalized. Weigh the strength of the Procter & Gamble and retailers expected move will improve the future to see more people in the supermarket, the bathroom and the shelves will be P & G's products.
Procter & Gamble coveted Gillette for some time, the Boston razor business in particular, is expected to become P & G's global supermarket distribution Tide laundry detergent and Crest (Crest) toothpaste and other consumer products (Tide) series a natural extension. According to informed sources, Gillette and Procter & Gamble plans to the combined total of 140,000 employees laid off 4%, but remains a larger scale in Gillette's headquarters in Boston.
Procter & Gamble and Gillette Company has a total of 21 brands with annual sales of more than 1 billion U.S. dollars, respectively. The two companies have been an endless stream of new product introductions, and was well received by consumers and retailers welcome. Wal-Mart and other retailers hope to get P & G's marketing skills and insights on consumer behavior. Procter & Gamble and Wal-Mart was the early collaborator of customer data sharing, which has become a fixed pattern between Wal-Mart and suppliers. Colgate-Palmolive (Colgate-Procter and Gamble
has a huge portfolio of brands through continuous innovation and the details of innovation, Unilever (Unilever), Kimberly (Kimberly-Clark Corp.) and other competitors, even the same long-term performance Palmolive Co.) beat. This makes P & G to develop higher prices to improve profitability.
deal will make Gillette's former director of Warren Buffett (Warren Buffett) smile. Buffett's Berkshire Hathaway Inc. Gillette's largest shareholder, holding 9,600 shares, according to the company's most recent proxy statement. Long time Buffett Gillette. In 1989, he acquired $ 600,000,000 of preferred stock convertible into 11% stake in Gillette. At that time, the move is considered in order to prevent a hostile takeover, recently Gillette successfully repulsed two hostile takeover. (Lssjt.cn)
Comments: Stock King, the smile, the accident you win!